Amazon Prime Day: Here's how to make the most of it

12 July, 2017, 01:48 | Author: Becky Perry
  • Amazon Prime Day: Here's how to make the most of it

The deals expire in the next few hours, and only Amazon Prime Member can claim any of these happening deals.

Tonight's beauty deals span from the things you probably need but aren't necessarily going out of your way to buy - think body lotions, haircare, and shaving products - to skincare and makeup from some bigger brands.

This year's Amazon Prime Day will begin Monday night at 9:00 p.m. ET, but if you're an Alexa user, you can start shopping for the deals at 7:00 p.m. ET. No matter how long the deal runs for, once its sold through its allocation, the product will return to full price - so be careful!

Some sites will be posting their best-vetted deals, including www.bestblackfriday.com and www.wirecutter.com. In fact, more than 40 percent of all Lightning Deals will come from small businesses and entrepreneurs this year.

Amazon Prime members pay about $100 per year to enjoy certain perks when they shop on Amazon.

It's the third installment of Prime Day, and the event has already proven to net massive sales.

The Echo Dot is good as a standalone device if you have a good speaker to plug it into, but one of its primary values is usage as a companion piece to the Echo. There are also apps for Netflix, Hulu, HBO Now and dozens of other major (and some minor) audio and video streaming services. "This will save you money because you won't be aimlessly scrolling through products you might not otherwise need", she said.

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One of the deals that's live now is a 55-inch 4K Ultra HD Smart TV from Element which Amazon is selling now for a ridiculously low $399.99 with free shipping.

"They've made tremendous gains to.get close to the customers", Wulfraat said.

Best Buy waited until Monday to announce it will mark down prices on technology such as Apple Watches, iPads and select computers starting Tuesday, said Boua Xiong, Best Buy spokesperson, via email.

"Amazon "Prime Day" offers are now live and go on till the midnight of today, 11 July or until stocks last", the company added.

Why? Amazon's Prime Day comes as the Amazon-as-disruptor storyline hits its stride.

New customers get $10 off their first Prime Now order and $10 off their next order using promotional code 10PRIMEDAY. They can also take advantage of the deals with a 30-day free-trial membership for 30 days and choose to cancel before the end of the trial period.

"Prime Day is really just a giant marketing day for Amazon", Business Insider's Lauren Lyons Cole told NBC News.

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