VR: Oculus lowers the price of the Rift to PS VR level

12 July, 2017, 21:54 | Author: Becky Perry
  • Oculus Rift

During Facebook's 10th annual F8 conference in April the company announced Facebook Spaces, a new social virtual reality (VR) app for Oculus Rift.

Sony made the barrier of entry more palatable with their $399 PlayStation VR last fall, but the more economical hardware's decreased power and PS4 compatibility made it more of a budget option. As part of their "Summer of Rift" promotion, described as "a season of special events, deals, game launches, and announcements to celebrate cutting-edge VR and our incredible community", the company's offering both pieces of hardware in a $399 bundle, the same price as PSVR. We actually can see this be useful for school and business situations, though remember you'll need at least one Oculus Rift headset to use Facebook Spaces.

Oculus' vice president of content Jason Rubin said the latest sale is aimed at people who "may have been sitting on the sideline because of price", according to The Verge.

"By constantly cutting the device's price, consumers are left with an unfavourable perception of the headset".

Oculus is now countering the bad sales figures with a price drop.

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Recent releases for the VR platform include high-profile games and entertainment such as Batman: Arkham VR, Star Trek: Bridge Crew, Robo Recall and Wilson's Heart. The headsets typically cost up to $700 and require a beefy desktop or laptop PC on top-with PC hardware, headsets, controllers and games, the total price of high-end VR deters many gamers.

Still now in beta, Facebook Spaces is all about connecting with friends and having a personalised online VR presence.

Facebook is adding a live-streaming feature to its virtual reality app Spaces.

However research firm SuperData has more conservative estimates for the VR and AR markets. In fact, the PlayStation VR's 1.8 million lifetime sales through 2Q 2017 beat the Vive's and Rift's sales combined.


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